As consumers are expected to spend more than one billion hours in shopping apps this holiday season, retailers are cashing in on mobile advertising channels.
Streaming app usage increased 15% year over year in Q3 2020 in the US.
Americans frequented top fintech apps to send money to friends, family and businesses.
As we head out of a year gripped by a global pandemic, what does the new normal look like for mobile in 2021 and how can you prepare your business?
Uncover key insights that gaming companies get with the help of App Annie Game IQ
Playrix’s Chief Marketing Officer, Alexander Derkach, sat down with App Annie to share mobile game best practices he’s learned throughout Playrix’s rise to the top.
Keyword Defense enables app professionals to protect and improve their organic keyword strategy.
As one of the youngest generations, Gen Z now amounts to a third of the world’s population, surpassing millennials as the largest generation. If you want to reach Gen Z, you need to do it where they spend their time — on mobile.
Timely sales events during Prime Day 2020 encourage early holiday shoppers and are expected to surpass 2019’s record-breaking black friday and cyber monday events.