Streaming apps with rights to the Olympics saw up to a 13x bump in downloads during the first week of the Games
Our holistic guide will show you how to master app store optimization, take you through the definition of ASO and equip you with app marketing strategies to support your app store search optimization and the benefits of ASO.
Consumers in eight regional markets now spend more than four hours a day using apps – users in Russia and Turkey have upped their ‘app hours’ by more than 40% since 2019
As a mobile app marketer, you want to reach your user acquisition (UA) goals and maximize return on spend — but may be grappling with how to stand out, reduce costs, and make every penny count.
With the redesign of App Annie Intelligence, now available to all Premium customers, we hope to increase your productivity by streamlining your analytical workflows.
Consumers retain the app habit despite the easing of lockdowns in some markets – and Q2 2021 delivers another record-breaking quarter for the industry.
We reviewed the latest trends in mobile app data and consumer behavior to identify which markets and sectors are recovering from the pandemic.
We’ve partnered with IDC to deliver a detailed analysis of the gaming industry, and mobile’s linchpin role to its growth in 2021 and beyond.