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Market Data

Subscriptions: The Revenue Model Powering Mobile Apps

We know that businesses are powered by mobile. But subscription models are what's driving mobile dominance.

Mobile Minute

Mobile Minute: YouTube Dominates the Video Streaming Ad-Model

Ad revenue and time spent prove YouTube’s continued domination in mobile streaming

Market Data

Ola Expands Amid Uncertainty in London's Ride-Share Market

Ola cabs launch in London on February 10th, touting its Guardian and Start Code security features, while Uber’s revoked license is under appeal.

Market Data

From Small Screen to Big Screen — Streaming Dominates the Oscars

Netflix dominated the Oscar nominations and is winning on mobile as well — but more challengers loom in 2020.

Mobile Minute

Mobile Minute: Top Dating Apps for Finding Love Before Valentine’s Day

Consumers are investing in love as mobile dating app spend doubled in the last two years.

Product Announcements

New in ASO: Keyword Spy, Keyword Lists, and Search Visibility

Level-up your strategy with these new ASO enhancements in our mobile marketing suite: Keyword Spy, Keyword Lists, and Search Visibility.

Customer Stories

App Annie's Advanced Search Validates Mapbox's Impact & Go-to-Market Strategy

Learn how Mapbox used App Annie’s SDK data and continued partnership to target their best-fit customers, and saved time and money by focusing on the right accounts.

Market Data

Food Delivery’s Super Opportunity

Ahead of this weekend’s Super Bowl LIV, we take a look at the state of the food delivery industry.

App Monetization

The 9 Ad Viewability Definitions You Need to Know

You wanted more transparency across the ad tech ecosystem so we broke down the key components that help measure and improve ad viewability across mobile.