Market Data

App Annie Forecasts 36 Billion Downloads and $34 Billion Consumer Spend Globally in Q3 2021, Marking the Biggest Quarter Yet

Lexi Sydow

In-App Subscriptions Go Mainstream with Video Streaming Apps Dominating the Global Breakout Chart by Consumer Spend

As we moved into Q3 2021, many COVID-19 behaviors maintain a stronghold on consumer habits. Mobile is still front of mind, and we’ve seen mobile carve out more share of wallet than ever before. Mobile has become a hub for consumers to manage their lives from their most accessible, personal and trusted device. Consumer spend through in-app subscriptions and in-game purchases is set to reach $34 billion — marking the biggest consumer spend to date. 

$34 Billion Spent on Apps and Games in Record-Breaking Quarter

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DISCLAIMER

App Annie is a mobile market estimate service provider. App Annie is not registered in any investment advisory capacity in any jurisdiction globally, and does not offer any legal, financial, investment or business advice. Nothing contained in this communication, or in any App Annie products, services or other offerings, should be construed as an offer, recommendation, or solicitation to buy or sell any security or investment, or to make any investment decisions. Any reference to past or potential performance is not, and should not, be construed as a recommendation or as a guarantee of any specific outcome. You should always consult your own professional legal, financial, investment and business advisors.

September 23, 2021

Market Data

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