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Mobile Minute

Read App Annie’s perspective on how mobile is impacting current events and consumer trends. Check in weekly for our take on the latest news cycles and how mobile transformation is shaping industries around the world.

Mobile Minute

Mobile Minute: Competitive Retail Events to Spur Record 60 Million Hours Spent in Shopping Apps the Week of Prime Day 2020

Timely sales events during Prime Day 2020 encourage early holiday shoppers and are expected to surpass 2019’s record-breaking black friday and cyber monday events.

Mobile Gaming

Mobile Minute: Call of Duty: Mobile Peaks at Nearly One Billion Monthly Hours Spent Worldwide

As the mobile game celebrates its one-year anniversary, Call of Duty: Mobile ranks #1 in by downloads among core games in the US.

Mobile Minute

Mobile Minute: Remote Return to School Sees 90% Boost Across Top Education Apps

As many schools return to the classroom in a remote capacity — leaning heavily on top education apps, educators and students play to Gen Z’s strengths: their mobile-savviness

Mobile Minute

Mobile Minute: Summer Spurs 30% Growth in Travel Apps

Global consumer spend in travel apps show 30% growth in summer months compared to 3 months prior — a bright spot for the industry’s road to recovery.

Mobile Minute

Mobile Minute: US Consumers to Spend 1B Hours Shopping on Mobile This Holiday Season

App Annie predicts the biggest Q4 holiday shopping season on mobile yet — nearly 1 Billion hours to be spent on Android devices in the US, up 50% YoY

Mobile Minute

Mobile Minute: Casual Gaming Category Grows by 45%

With consumers spending increased time on mobile, hyper-casual games see immense popularity

Mobile Minute

Mobile Minute: Social Media Apps Create Unique Opportunity for US Candidates to Reach 47 Million Mobile-Native Audience in 2020 Presidential Election

With the pandemic forcing voters to stay home, candidates target social media to connect

Mobile Minute

Mobile Minute: From Stadiums to Streaming — MLB’s Mobile Streaming Grew 19x As Professional Baseball Season Returns

Fans accelerate usage of sports streaming apps as live sports return to television

Mobile Minute

Mobile Minute: COVID-19 Shifts the Mobile Payment Landscape

As stores reopen, payment strategies have shifted to prioritize contactless and plan-based mobile payment options.