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Mobile Minute

Read App Annie’s perspective on how mobile is impacting current events and consumer trends. Check in weekly for our take on the latest news cycles and how mobile transformation is shaping industries around the world.

Mobile Minute

Mobile Minute: Web Summit Shows Momentum in Global Growth of App Store Spend Among Mobile Monetization Models

Consumer spend through the app stores grew 20% year over year to a record $23 billion in Q3 2019.

Mobile Minute

Mobile Minute: Baseball Fans Turn to Mobile for the Latest MLB World Series Updates

The average sports fan accesses sports apps 75% more year over year during peak viewing weeks.

Mobile Minute

Mobile Minute: Mobile Accelerates as Viewing Platform for 2020 Democratic Primary Debates

Analysis of CNN News mobile app during fourth debate airing shows dramatic 1069 jump in the daily downloads rankings.

Mobile Minute

Mobile Minute: Discovering Mobile Mindfulness on World Mental Health Day

Top 10 mindfulness apps saw 40% year-over-year growth in time spent in August 2019 among users — providing an accessible peaceful outlet within busy daily lives.

Mobile Minute

Mobile Minute: Marshalls Breaks into Mobile Just in Time for the Holidays

Marshalls launched interactive mobile apps reaching over 20,000 downloads in the first week.

Mobile Minute

Mobile Minute: H1 2019 Mobile In-App Advertising Drove 45% of Top US App Downloads

Mobile takes over share of ad spend to reach consumers where they spend their time.

Mobile Minute

Mobile Minute: Facebook Vying for Piece of $2.2 Billion Mobile Dating Market

Facebook Dating leverages platform’s existing community and expertise in social connections to help users find their match.

Mobile Minute

Mobile Minute: Apple Unveils Latest iPhone, Apple Arcade and Apple TV Plus Innovations Aimed at Increasing Mobile Dominance

iOS App Store surpassed record $28.7 Billion in consumer spend in H1 2019 — 20% year-over-year growth emphasizes acceleration in mobile centricity

Mobile Minute

Mobile Minute: NFL vs. Premier League — Which League Has the Most Fervent Fans?

Sports season openers drive increased usage of sports apps. With both American and English Football kicking off, we analyzed the mobile engagement of these fans.