Mobile App Strategy

Develop an impactful mobile app strategy that drives new users and revenue. Discover what it takes to move your digital business forward by learning about top mobile app marketing tactics, industry metrics and successful acquisition campaigns.

Mobile App Strategy

How to Succeed on Mobile in LATAM

In our latest guide we provide an in-depth breakdown on the high-growth mobile market in LATAM, and outline the key ways to break into this market.

Mobile App Strategy

What Are the Top SDKs Since the iOS 14.5 Release?

We’ve outlined the top SDKs and apps since the introduction of iOS’s new privacy measures.

Mobile App Strategy

How To Succeed on Mobile In Japan

In our latest guide we provide an in-depth breakdown on the highly lucrative mobile market in Japan, and outline the key ways to break into this market.

Market Data

Your Attention Please. In a Year of Lockdowns, Advertisers Spent $240 Billion on Mobile Ads

And they are set to spend $290 billion in 2021

Mobile App Strategy

21 Expert Tips to Launch an App in 2021

Our holistic guide will show you how to launch an app, take you through the key steps to launch an app and equip you with app marketing strategies to support your app launch.

Mobile App Strategy

Data: Stop Coping With It and Start Acting on It

App Annie’s Chief Data Scientist Paul Stolorz looks at the importance of data-driven insights.

Mobile App Strategy

An Interview With Playrix — Leveraging Mobile Data to Keep Your Game Fresh

Playrix’s Chief Marketing Officer, Alexander Derkach, sat down with App Annie to share mobile game best practices he’s learned throughout Playrix’s rise to the top.

Mobile App Strategy

The Comprehensive Playbook for Mobile Product Managers

Achieve your goal of building and optimizing your roadmap faster. Download our Mobile Product Manager Playbook to gain all the insights needed to drive ROI.

Mobile App Strategy

Pivoting in a Pandemic: How to Succeed on Mobile

Here are some great examples of apps that are making timely pivots with strategies that all app publishers need to succeed on mobile during a pandemic.

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