Develop an impactful mobile app strategy that drives new users and revenue. Discover what it takes to move your digital business forward by learning about top mobile app marketing tactics, industry metrics and successful acquisition campaigns.
Google’s Jane Butler, Managing Director, App Promotion, Americas sat down with App Annie to share her industry expertise in a three-part series on best practices for marketing on mobile.
Flaregames alumni, Abhimanyu Kumar and Victoria Tran, sat down with App Annie to discuss their recently published article on using data to predict launch downloads for games.
Ishai Smadja from King’s Experimentation team sat down with App Annie to discuss his recently published article on using data to model player preferences, and how this impacts creativity and long-term success within King’s game development teams.
App Annie’s mobile retail experts share their data-driven approach to market and competitor analysis.
Adam Sand, CEO at Shopkick, sat down with us to talk about how industry trends have been shaping his mobile app strategy.
Retailers can use App Annie mobile market data to create rich omnichannel experiences, drive customer engagement, and build a competitive advantage.
Is your app performance exceptional, average, or subpar? Learn how to benchmark against peers and leaders.
Mobile is a critical component of a Digital Product Manager’s responsibilities. What mobile metrics are most important to monitor and how can they change the performance of your app?