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Mobile App Strategy

Develop an impactful mobile app strategy that drives new users and revenue. Discover what it takes to move your digital business forward by learning about top mobile app marketing tactics, industry metrics and successful acquisition campaigns.

Market Data

App Annie Examines the Impact of China's 11/11 Holiday

Market Data

App Annie and Kantar Retail Explore France’s Retail App Economy

Market Data

App Annie Spotlights the Top Apps for Connected Devices

Mobile App Strategy

Gamify Your Entertainment Apps to Boost IP

Market Data

Google I/O 2014 Highlights: Android Expands to New Screens

Market Data

App Annie and IDC Present a New Report — Games and Hollywood: The Perks and Pitfalls of Transmedia Development

Market Data

App Annie and IHS Digital Content Report 2013: Digital Content Spend Accelerates, With Apps Leading Growth

Market Data

Publishers and their Apps Now Mapped with App Annie DNA

Market Data

Japan Spotlight: Hey Big Spender! Japan Outspends US, Continues Its Meteoric Growth