At UP, we get family.
UP is the trusted entertainment brand targeted to adults who seek positive programming with authentic, relatable stories about what it is to be family, in all its complexities.
UP offers original scripted and reality series, specials and original movies as well as fan favorite dramas and comedies filled with uplifting stories of families and the relationships that define them.
As TV’s trusted home for families that is targeting adults, we promise to tell their stories in a way that is relatable, genuine, positive, but most of all fun and entertaining. We will tell stories of family that leave you feeling, well…UP.
Because at UP, we get family.